You’re looking for insight into growing your B2B company online, but you don’t know which of the thousands of websites about the latest digital marketing trends and strategies are worth following. You don’t have time to figure out which one is the most reliable, and you certainly can’t read them all, so where should you start?
Our team at Trademodo has put together a list of reliable marketing websites that create content you should actually read. Their articles are relevant to most B2B companies, however our focus has always been to help seafood supply chain companies with going digital. Keep reading for our top 10:
Top 10 best marketing blogs 2022
If you haven’t heard of HubSpot, you will quickly see why it’s considered the gold standard for many digital marketers. They boast a thorough library of resources and tools, like their marketing plan generator, as well as articles covering marketing, sales, services, and websites. If you have more time on your hands, you might consider enrolling in HubSpot Academy’s free online courses for marketing and more. In our humble opinion, this is the best place to go for both beginners and intermediate digital marketers looking to grow their B2B businesses.
Estimated monthly visits (SEMrush): 10.3 million
- Ultimate guide to B2B Marketing in 2022
- How to create a sales plan
- Social media calendar tools and templates
Moz has been a leading publisher of digital marketing and SEO advice, research, how-tos, and insights for over a decade. It is an essential resource for anyone interested in SEO, and very well known for their articles, like Beginner’s guide to SEO, and their Whiteboard Friday videos. Moz also features a free SEO Learning Center for beginners. We highly recommend Moz for their SEO expertise, and because of their experimental and do-it-ourselves approach.
Estimated monthly visits (SEMrush): 2.3 million
- Beginner’s guide to SEO
- 22 smart google SEO tips for 2022
- How to improve organic clickthrough for your content
3. Neil Patel
Neil Patel is a marketing entrepreneur known for the Neil Patel blog, the kissmetrics tool, and the Quick Sprout blog. If you follow Neil Patel, you can expect to gain access to a wealth of digital marketing resources, guides, and tools. He covers a wide variety of marketing topics in his articles, and even touches on his entrepreneurial journey like when he wrote about purchasing kissmetrics. B2B marketers should follow his blog for general marketing insight, as well as answers to common questions and the results of useful experiments.
Estimated monthly visits (SEMrush): 1.2 million
The Content Marketing Institute (CMI) is focused on advancing the practice of content marketing through online education and in-person and digital events. They are a leader in the content marketing space as they leverage their large network of contributors to publish thought leading articles that companies and marketing professionals trust. When it comes to creating content, we recommend B2B marketers of all abilities to start here.
Estimated monthly visits (SEMrush): 221,000
- B2B content marketing insights for 2022
- 10 social media monitoring tools for your brand
- Content marketing trends and predictions for success in 2022
eMarketer is one of the best resources for obtaining insights and trends based on data. Companies and marketing professionals rely on them for their detailed reports, forecasts, performance metrics, charts and more. We highly recommend using their statistics and infographics to make informed B2B marketing decisions. The applications of their data can be used for more than just marketing, but also to inform your business’s general strategy.
Estimated monthly visitors (SEMrush): 297,000
- Global social network users 2022
- Email marketing performance benchmarks
- Display ad performance benchmarks
Wordstream has an award winning blog for improving your digital marketing efforts, as well as a number of useful tools like the Google Ads performance grader. They have been experts in digital marketing for the last decade, and are offering free access to their expertise through the PPC University. We recommend following Wordstream to improve your basic knowledge, as well as staying up to date to current strategies that can better inform your B2B marketing strategies.
Estimated monthly visitors (SEMrush): 902,000
- Google Ads benchmarks for YOUR industry
- SEO Basics: Complete beginner’s guide
- We analyzed 612 of the best ads
Backlinko offers internationally recognized SEO advice trusted by brands like Disney, Forbes, Amazon, IBM, and more. They have fantastic articles and a newsletter all focused on helping you become an expert in SEO. Although some of their content requires a free email subscription to access, we believe it’s completely worth it for B2B marketers of all levels.
Estimated monthly visitors (SEMrush): 870,000
- The B2B content marketing report
- Email marketing: The definitive guide
- The definitive guide to SEO in 2022
G2’s Learn Hub is a leading resource for design, marketing, productivity, sales, tech, and other topics. G2 is able to leverage data collected from over 1.5 million published reviews on over 100,000 software products and professional services. Although G2’s primary focus is to help businesses choose the right software and services, you can still expect to see plenty of valuable marketing content like infographics, guides, and other insightful articles.
Estimated monthly visitors (SEMrush): 721,000
- Personalized email campaigns: 10 ways to nail them
- What is buzz marketing? How to get everyone talking
- Why is email marketing important for B2B growth
and commerce products. If you plan to use, or are already using, Google Ads then you definitely want to be listening to any insights provided by Google themselves. They typically publish articles less frequently, but whenever they do you can be sure that the information will be valuable.
Estimated monthly visitors (SEMrush): 326,000
- Get discovered and build your brand on Google
- New ways to grow your app business and connect with users
- Discover the best products for everything on Google
10. Semrush Blog
The Semrush blog is an SEO focused blog that offers insight into a variety of topics that also include advanced SEO, paid advertising, content marketing, general marketing, news, and research. In addition to hosting events, webinars, and podcasts, Semrush also features a marketing SaaS platform used by professional marketing agencies around the world. You can be sure that many of their articles will be informed by the data gathered from their many professional marketing clients. We recommend Semrush for advanced B2B marketers, but they do also feature a number of resources suitable for beginners too.
Estimated monthly visitors (SEMrush): 424,000
- How to hire a marketing agency for your business
- SEM hacks to improve your ad campaigns
- Insights that Google Analytics can give you about your website
Although we’ve helped you shorten the list of marketing blogs to go through, there is still far too much content to go through. We recommend you start by checking out a few of the blogs and focusing on the ones that have information related to the specific digital marketing goals you’re trying to achieve.
For more professional help from a team that’s dedicated to seafood supply chain companies, click here.